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Day Two: Engage Consumers

First things first: why are we using the term “Consumers”? Learn why it’s key to understanding Wellstar’s new enterprise strategy.

YOU'RE INVITED:

Virtual Reality Leadership Training with Moth+Flame

Anticipating Consumer Needs

Tune in to hear how Wellstar is developing a unique approach to engage new consumers and anticipate their unique needs – powered by innovative digital technologies.

Featured Panelists

Dave Preston
VP, Chief Marketing Officer

Val Akopov, MD, MBA, MHA
SVP, WMG Hospital Division

Keon Jones
AVP, Medical Group Practice Improvement

Cecilia Castro

Cecilia Castro
Executive Director, Brand and Marketing Strategy

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Orchestrate & Deliver: How Digital Tools Create Excellent Experiences

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Plug in your earbuds and take a walk as you listen to Wellstar leaders discuss how we’ll leverage digital tools to orchestrate and deliver personalized, high-quality care.

Pranav Jain, MD
Chief Medical Information Officer

Jon-Paul Croom
SVP, President of Wellstar North Fulton Hospital

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Honoring Every Voice

Listening to the voices of the people we serve is essential to how we deliver on our mission. We asked several Wellstar patients to share their experiences at Wellstar and what made them special. Here’s what they had to say:

Letters to Wellstar
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The Consumer Journey

What does a digitally powered ecosystem of care look like for our consumers? Meet Sophie, and follow along as Snehal Doshi, PharmD, MBA, SVP of Ancillary and Support Services, traces her path through the future we’re working towards through our new enterprise strategy.

Narrated by:

Snehal Doshi

Snehal Doshi, PharmD, MBA
SVP, Ancillary and Support Services

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EXPLORE: Additional Resources

Delivering on our Enterprise Strategy requires each of us to be at our best as leaders. We’re committed to providing you the resources you need to continue to learn and grow. We encourage you to explore the following materials curated to complement today’s strategy conversations. Dive in now, bookmark them for later, and consider sharing relevant resources with your teams.